“FROM HUMBLE BEGINNINGS
TO GLOBAL IMPACT”
In 2013, while pursuing one of my greatest hobbies – mountain biking – I, Ludy van Noort, encountered problems with the chainrings from major suppliers. The blades were not durable, wore out quickly and that had an immediate big impact. At that moment, I thought: “This can be done better.” Driven by my passion for engineering and cycling, combined with my extensive knowledge of CNC machines, I began developing chainrings that are more durable and wear-resistant.
In the first year, these chainrings were mainly used within my own cycling club, but today, they are used by countless cyclists all over the world. In 2023, my son, Luc van Noort, joined the company to take on the administrative responsibilities.
“GET THE MAXIMUM
OUT OF YOUR BIKE”
While the major suppliers focus on the masses, we specialize in delivering what is not available from those big brands. Whether you’re a dedicated road cyclist or an adventurous mountain biker, we make sure you get the most out of your bike. With a focus on detail, quality, and innovation, we continuously strive for improvement—so you can hit the road or the trails with complete confidence.
We are convinced that with the combination of our passion for the sport and pure craftsmanship we can create endless cycling pleasure for everyone. That’s why we’re proud that our chainrings have been used by, among others, Mathieu van der Poel, Marianne Vos, Remco Evenepoel, Puck Pieterse, Tristan Bangma, Thomas Pidcock, and many more. Will you be the next to ride with our beautifully crafted chainrings?
